It’s the most crucial aspect of a magazine’s layout design. It can come in a variety of sizes, but it should be larger than the other text elements on the page. A headline that is fascinating, significant, and captivating improves the likelihood that an article will be read.


An opening paragraph, often known as a “intro,” “kicker,” “deck,” or “stand-first,” is the major piece of information that introduces a reader to an article. It builds on what a headline has accomplished in grabbing the reader’s attention. It connects a reader to the main content, allowing them to continue their journey into the middle of it.

It establishes the tone of the essay for the reader and, on occasion, summarises the entire piece. It should be smaller in size than the title of an article in terms of font size. It should, however, be significantly larger or bolder than the remainder of the piece.

When compared to the introductory paragraph of the heading / headline of an article, this is a longer and more detailed section of a magazine article. A well-written body copy will keep a reader interested in an article for the most part, usually until the finish.

When building a magazine layout template, one should start with the body copy of an article because it takes up the most space and can span numerous paragraphs. To improve readability, make sure you set the proper margins in terms of columns and rows. One thing to keep in mind is that the length of the body copy for each piece in the magazine should be consistent.


It’s crucial to thank the person or team who worked on an article. The author’s name is usually written beneath the article’s headline, which is also known as the byline. It can be written in the same typeface as the body copy.

These are used to divide an article into sections or compartments, indicating what will be discussed in the next group of paragraphs. It can be written in the same typeface as the body material, but it must stand out at the same time. As a result, you can make it “bold” so it appears as a mini-heading or headline. It’s vital to remember that subheads should never appear below an image or a quote in an article.

Obtain Quotes

These frequently add a new dimension to a magazine piece, making it appear more intriguing. Quotes help to explain your tale to a reader, and when combined with imagery, they become much more powerful. You can either quote a section of the body copy directly, or you can summarise a few ideas in alternative words and use them as a quotation or an excerpt. Quotes, extracts, and blurbs should ideally be written in a different font than the body material.

Images with captions

These should be worded in such a way that they compliment the image in the article. A caption should describe a picture and be positioned as close to the bottom as possible. The font size for picture captions might be the same as or somewhat lower than the type used for the body material.

Head of Section / Running Head

A running head isn’t required for every magazine storey, but some do. These are typically found at the top of each page of a magazine and assist readers in quickly scrolling through an article. Because it appears on practically every page of the magazine and is seen by the reader on a regular basis, a running head should be made creatively so that it looks beautiful. As a result, it must be visually appealing.


It should be constructed in such a way that a reader who looks into it on virtually every page of a magazine does not become irritated. It’s a method of folding sheets of paper in a specific way to arrange them in your magazine. You should proceed with caution, especially if your magazine contains numerous pages with full bleed photos. If you use folios on those pages, the reader may become irritated.

Panel / Box Copy

These boxes include pertinent information about the article’s topic that a reader should be aware of when reading a magazine article. These could be numbers, dates, or any other factual information that is both essential and brief. Such information is placed in a box to draw the reader’s attention. A box might also have a distinct header.