Category:

Mazda Magazine Award

One of the keys to successful advertising and marketing is to start a familiar logo. Some advertisers may say that even brand recognition is more important than a buzzword or jingle, and persist in the minds of consumers. Mazda is the world’s leading automaker, and it launched the Curl-Zoom Sport nearly ten years ago. A […]

Continue Reading
Posted On :
Category:

Response to the cover story of “Human Resources” magazine in February 2009

In the February 2009 issue of “Human Resources”, I wrote a cover story with the title “Saving Strategies for the Economy”. I read the article and agreed with most of what I said, until I got to a chapter about technology and contact management. The following are chapters that I pay serious attention to. Technology […]

Continue Reading
Posted On :